Splendid Q+A

Why is your wedding market research so affordable?

Most non-custom wedding market research costs upwards of $10,000. Splendid Insights was created out of a desire to make consumer market research accessible to the businesses that are the backbone of the wedding industry: a floral shop owned by a mother and daughter team, a husband and wife photography studio, a wedding planning company run by a single mom, and so forth. Our wedding research is designed to be used on its own or as an affordable supplement to other market intelligence. 

How is your wedding research unbiased?

Most of the wedding research currently available is provided by media companies who have a financial benefit in shaping the wedding market conversation. Research that supports their profit-centers is made public (to entice more advertisers, for example), and research that doesn't is kept in-house in order to improve different areas of their own company. While this is fair (they foot the bill for that research, after all), it doesn't paint an accurate or complete picture of how today's engaged and newlywed couples are actually making their purchase decisions. Because Splendid Insights has no financial tie to any of the responses or wedding statistics in our studies, we can present the data as is, without spin. 

Do you offer custom wedding market research?

Yes, Splendid Insights offers private label research to companies who would like to study specific niches within the wedding and lifestyle markets. Please contact us if you are interested in this service. 

What forms of payment do you accept?

We accept all major credit cards (Visa, Mastercard, American Express, Discover, etc). You also have the option to pay via Paypal. 

Is my billing and credit card information safe?

Yes. We use a platform that is certified as a PCI DSS Level 1 compliant service provider, which is the highest level of compliance available. In non-geek speak, this means that our platform is fully encrypted with the latest in security technology.

May I use data from Splendid Insights in a presentation or my business plan?

Data from Splendid Insights may be shared in part, without written or prior permission, in online and traditional mediums (print, television, live or video presentations, etc).

Credit must be attributed to SplendidInsights.com. Any online mentions must include an active link to SplendidInsights.com

The reports may not be published or shared in their entirety online, in print, or any other format. Data from these reports may not be resold.

Is there a discount if I purchase more than one report?

No. Because our reports are priced to be accessible to businesses of any size, we don't offer discounts.

Do you offer wedding business consulting?

Yes. Liene offers wedding business consulting through our sister company, Think Splendid.