2020 Intimate Wedding Market Report (budgets of $1,000 or less)
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The 2020 Intimate Wedding Market Report is 50 full-color pages and includes unbiased wedding statistics and bridal research from real brides and grooms from around the world who spent $1,000 or less on their 2019 elopement or intimate wedding, not including the honeymoon.
At Splendid Insights, we present real wedding budgets in six segments:
- Intimate ($1000 or less)
- Economical ($1,100 - $10,000)
- Standard ($11,000 - $30,000)
- Premium ($31,000 - $95,000)
- Luxury ($96,000 - $500,000)
- Ultra Luxury ($500,000 or greater)
By not simply lumping real wedding budgets into two categories (average wedding cost and luxury wedding cost), these segments paint a more accurate picture of what couples who are spending different amounts value and are looking for in their wedding planning process.
Wedding Market Reports are delivered in PDF format as an immediate digital download.
The 2019 Intimate Wedding Market Report survey participants include people living in countries around the world, including, but not limited to:
- Africa, including Egypt, Nigeria, and South Africa
- North America, including the United States, Canada and Mexico
- Central America and the Caribbean
- South America, including Brazil, Colombia, and Argentina
- South Asia, including India and Pakistan
- Southeast Asia, including Indonesia, Malaysia, Thailand, and the Philippines
- East Asia, including China, Japan, and Hong Kong
- Central Asia, including Russia
- Australia and New Zealand
- Europe, including the United Kingdom, Portugal, Spain, and Germany
- Middle East, including Lebanon, the United Arab Emirates, and Israel
The results in this report are based on data from completed submissions of a continuous online survey conducted by Splendid Insights from January 1 - November 1, 2019. The sample was comprised of 18,216 male, female, and non-binary individuals age 16 and older who married in 2019.
Survey participants were reached via the extensive international network of professionals, suppliers, merchants, and media publishers that Splendid Insights has developed, both within and outside the global wedding industry. Participation eligibility was available to any person who legally married in 2019, regardless of country of residence, nationality, race, religion, sexual orientation, age, or income level.
Four generational cohorts are represented in this report: Baby Boomers (born 1943-1960), Generation X (born 1961-1978), Millennials (born 1979-2000), and Generation Z (born 2001 or later).
For this report, marriage relationship types were defined as heterosexual, same-sex, or “other” (in which at least one partner identifies as non-binary).
The survey was administered in English and all currency was denoted in U.S. dollars.
No incentive was offered to participants for completion of this survey. Incentive was offered to the international network of non-wedding and wedding-related professionals, suppliers, merchants, and media publishers who shared the survey with their communities.
The length of the data collection timeframe and large sample size allowed for more accurate segmentation.
The margin of error for the Global Wedding Market Report is +/- 1.1% with a 99% confidence level. The margin of error is larger for results based on segmentations of the Global Wedding Market Report, but never exceeds +/- 4.01% with a 95% confidence level.
You may share portions of the Splendid Insights Wedding Market Reports with your community. Please follow these guidelines:
- You may share insights in online and traditional mediums (social media, blogs, newsletters, speaking engagements, educational courses, television appearances, interviews, media kits, investor pitch decks, etc).
- No more than 5 individual statistics may be shared without written permission. Reports may not be shared in their entirety.
- Our reports may not be resold in any manner, and may not be used as part of an email capture lead strategy.
- Any shared data must include credit with an active link or tag to splendidinsights.com or @splendidinsights, in the location it appears (for example, credit must appear on the page or slide featuring a stat, not at the end).
- Nancy Ray Photography is the official photography partner for Splendid Insights. Any images shared from our reports must include credit with an active link or tag to nancyrayphotography.com or @nancyray.